Web Training India

SEO Terminology A

SEO Terminology A B C D E F G H I J K L M N O P Q R S T U V W X…

SEO Terminology

LIST of SEO TERMINOLOGY A B C D E F G H I J K L M N O P Q R S T U V…

An advertiser enables target cost-per-acquisition (CPA) bidding and notices that conversions decrease. What might cause this?

An advertiser enables target cost-per-acquisition (CPA) bidding and notices that conversions decrease. What might cause this? Answer The cost-per-click (CPC) bid was lower than the recommended…

Jonathan, who has a Bay Area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like “sailing excursions on San Francisco Bay.” Which automated bid strategy could help him attain the top position?

Jonathan, who has a Bay Area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like…

Megan enabled target cost-per-acquisition (CPA) bidding in all 6 of her campaigns. How can she tell if it’s improving her campaign performance?

Megan enabled target cost-per-acquisition (CPA) bidding in all 6 of her campaigns. How can she tell if it’s improving her campaign performance? Answer Compare average CPA…

An advertiser who uses ad scheduling has a custom bid adjustment for 9 p.m. to 12 a.m. on weeknights. The normal bid is US$0.40 and the bid multiplier is -25%. How much is the advertiser bidding for that time period?

An advertiser who uses ad scheduling has a custom bid adjustment for 9 p.m. to 12 a.m. on weeknights. The normal bid is US$0.40 and the…

A furniture store owner is creating her first AdWords campaign. What’s the best way to group her products?

A furniture store owner is creating her first AdWords campaign. What's the best way to group her products? Answer Separate them in ad groups with themes…

A client is asking you why he should evaluate the number of clicks on his search ads relative to the number of impressions received. What should you tell him?

A client is asking you why he should evaluate the number of clicks on his search ads relative to the number of impressions received. What should…

The owners of a coffeehouse would like to run an “afternoon espresso” promotion to increase sales on weekdays. Which AdWords feature would be most effective for preventing their search ads from appearing at night and on weekends?

The owners of a coffeehouse would like to run an "afternoon espresso" promotion to increase sales on weekdays. Which AdWords feature would be most effective for…

You manage the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is limited, what might help make sure the ads show?

You manage the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is…

You manage the campaigns for a baby stroller manufacturer that sells its products online and through large retailers. To calculate the total profits from these campaigns, you should:

You manage the campaigns for a baby stroller manufacturer that sells its products online and through large retailers. To calculate the total profits from these campaigns,…

You can use target cost-per-acquisition (CPA) bidding to help:

You can use target cost-per-acquisition (CPA) bidding to help: Answer get as many clicks as possible within your budget generate more clicks than manual bidding would…

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